FMCG Business https://www.fmcgbusiness.co.nz/ FMCG Business is a quality monthly magazine delivering a local and international perspective on the food, beverages, grocery, retail and associated industries. Thu, 28 Nov 2024 21:49:03 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://www.fmcgbusiness.co.nz/wp-content/uploads/2020/02/favicon.ico?w=16 FMCG Business https://www.fmcgbusiness.co.nz/ 32 32 200413763 Waitoa launches largest-ever ad campaign https://www.fmcgbusiness.co.nz/waitoa-launches-largest-ever-ad-campaign/ https://www.fmcgbusiness.co.nz/waitoa-launches-largest-ever-ad-campaign/#respond Thu, 28 Nov 2024 21:38:18 +0000 https://www.fmcgbusiness.co.nz/?p=48515 The ad campaign set to reach more than 1.5 million Kiwis in the first month alone and to coincide with the campaign, Waitoa has launched new BBQ products.

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New Zealand’s pioneer free range chicken brand is continuing to ‘innovate at scale’ with its latest – and largest ever – ad campaign set to reach more than 1.5 million Kiwis in the first month alone.

The Waitoa campaign targets Kiwi families and talks to the feelings of warmth, whanau moments and the cosyness you get from eating Waitoa Chicken with people you care about. 

Ben Ward, Head of Marketing, Waitoa Free Range says “The campaign celebrates bringing people together with great conversation over great food in a creative and engaging way – tapping into the appeal of a family gettogether.  It is a nod to the comforting nature Waitoa is known for; being local, free range, net carbon zero and SPCA certified.”

“It really knits these themes together seamlessly,” Ward says mischievously, paying homage to the woollen transformation ‘heroed’ in the campaign.

“We wanted to create an eye-catching and engaging campaign that focusses on family meal times and the enjoyment, warmth and connections those moments generate. It’s the aroma of a freshly cooked Waitoa chicken that everyone turns up for right!”

Motion Sickness – the ad agency behind the new campaign – Creative Director, Sam Stuchbury says “We had a lot of fun working with the Waitoa team on this one. It’s distinctive and unexpected. In a category that can often be awash with advertising, we knew the brand needed something fresh to stand out. It’s about turning your family cozy in the most memorable way possible. We’re excited to see where this platform might go.” 

Waitoa TVC

Coinciding with the new campaign, Waitoa has also launched new BBQ products just in time for summer. The new products landing on supermarkets shelves across the country are:

  • The Chicken Rub Butterfly Chicken
  • The Chicken Rub Drumsticks
  • Hot Honey Chicken Nibbles 

All are in collaboration with premium rub brand The Four Saucemen

  • Launch date – Wednesday 20 November
  • For the next quarter the Waitoa campaign will feature across these channels – TV (including personalised ads on TVNZ+), Cinema, Out of Home/Billboards, In Store and Social across Meta & TikTok.

Waitoa Free Range Chicken is stocked in all good supermarkets, local butchers and foodservice outlets.

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Exporters benefit from new trade system https://www.fmcgbusiness.co.nz/exporters-benefit-from-new-trade-system/ https://www.fmcgbusiness.co.nz/exporters-benefit-from-new-trade-system/#respond Thu, 28 Nov 2024 21:00:00 +0000 https://www.fmcgbusiness.co.nz/?p=48520 The modernisation of New Zealand’s trade certification system is making selling top Kiwi products overseas more reliable and adaptable for the future, Food Safety Minister Andrew Hoggard says.

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The modernisation of New Zealand’s trade certification system, which supports $33 billion of exports, is making selling top Kiwi products overseas more reliable and adaptable for the future, Food Safety Minister Andrew Hoggard says.

“New Zealand food and wine is admired around the world and brings jobs, money, and opportunities into the country. This Government is committed to doing everything it can to facilitate that trade by ensuring we have modern and robust systems that can accommodate changing market requirements. A modern system of providing government assurances to our overseas trading partners is an important part of that picture.”

“Exporters have told us they want a system that is always available when they need it, easier to use and more flexible, that responds better and faster to new market requirements and emerging trends.”

The new system met another milestone this week as the wine sector successfully went live. Benefits of the change include the ability for the wine industry to gain benefits under the recent European Union Free Trade agreement which was not available in the previous system.

“Exports are currently certified under six different legacy systems that would otherwise require significant investment to maintain. Now is the right time to modernise to provide a reliable and secure system for the future. The new Trade Certification System will replace these aging systems, giving exporters a single, integrated, and digital process.”

The new system is being rolled out in stages with wine exports completed this week. Certification for other products such as plant products, and animal products (including dairy) will follow next year.

“Taken together these changes will help future proof our certification process to the benefit of every exporter and associated business.”

MPI Officials have worked closely with wine exporters to ensure they know what is required for the new system and the transition will not disrupt their operations as they head into harvest early next year.

More information about the rollout is on the Ministry for Primary Industries website.

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NZ Champions Of Cheese Awards 2025 call for entries https://www.fmcgbusiness.co.nz/nz-champions-of-cheese-awards-2025-call-for-entries/ https://www.fmcgbusiness.co.nz/nz-champions-of-cheese-awards-2025-call-for-entries/#respond Thu, 28 Nov 2024 03:38:45 +0000 https://www.fmcgbusiness.co.nz/?p=48511 Entry is open for the prestigious New Zealand Champions of Cheese Awards under the guidance of Master Judge Jason Tarrant, who celebrates five years leading the assessment. The 2025 NZ …

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Entry is open for the prestigious New Zealand Champions of Cheese Awards under the guidance of Master Judge Jason Tarrant, who celebrates five years leading the assessment.

The 2025 NZ Champions of Cheese Awards will be judged at Wintec Te Pūkenga, Rotokauri Campus on Sunday 2 March 2025. Medal winners will be named on Tuesday 25 March 2025 with the Trophies and Category Champions announced at the NZ Champions of Cheese Awards Gala Dinner in Hamilton on Thursday 1 May 2025.

Master Judge Jason Tarrant

For the first time entry is through the cheeseloversnz website – where the Awards organiser – the New Zealand Specialist Cheesemakers Association (NZSCA) has recently developed a portal with all its member information. The entry process is the same as in the past, it’s only the location of the entry form that is different. The NZ Champions of Cheese Awards 2025 entry can be found here.

NZSCA Chair, Simon Lamb said, “We are thrilled to begin the process for judging and hosting the 2025 NZ Champions of Cheese Awards, celebrating the incredible talent and dedication of Aotearoa’s cheesemakers.”

“The NZ Champions of Cheese Awards are vital for the New Zealand cheese industry as they provide recognition and promotion, helping to raise awareness and appreciation of Aotearoa’s cheeses among consumers. This recognition can boost sales and market presence for cheesemakers, contributing to their economic stability. The awards offer valuable feedback, enabling cheesemakers to improve their products and maintain high standards, which is essential for competitiveness. Additionally, by acknowledging efforts in sustainability and innovation, the awards encourage environmentally friendly practice and the development of new products, ensuring the long-term success and growth of the New Zealand industry,” Simon Lamb said.

The NZ Champions of Cheese Awards are in the 22nd year of recognising Aotearoa’s finest cheeses. The gold, silver and bronze medals awarded to the finest cheeses can be attached to packaging to shine a light on the best examples of Kiwi cheese to guide consumers purchase decisions so their taste buds are always rewarded with excellent quality NZ cheese. Additionally, looking for the medals is a guarantee the cheese is made in New Zealand, keeping jobs in the regions.

For the Woolworths Sustainability Award each year judges focus on a different sustainability pillar. This year judges will be focusing on the environment and will consider how businesses are transforming environmental processes to enhance sustainability with initiatives which may include: water management, soil health, land use, restoration, waste reduction and energy efficiency.

This year the biannual Innovative Packaging Aspiring Cheesemaker Award will recognise a cheesemaker who shows exceptional dedication to developing their career and mastering the art of cheesemaking.

Master Judge, Jason Tarrant will again preside over the panel of 25 judges. Over the past four years in the role, Jason has taken a special interest in training new judges, which has resulted in a pool of talented cheese judges. Following training in October to coincide with NZ Cheese Month, three new recruits are joining the panel this year to assess cheese alongside experienced judges. 

NZ Champions of Cheese Awards entries close on Friday 21 February 2025. Cheeses will be assessed by a panel of up to 30 judges at Wintec, Rotokauri Campus on Sunday 1 March 2025. Medal winners will be named on Tuesday 25 March 2025 with trophies announced at the NZ Champions of Cheese Awards Gala Dinner in Hamilton on Thursday 1 May 2025.

The NZ Champions of Cheese 2025 Trophies are:

  • Woolworths Champion of Champions (Commercial)
  • Champion of Champions (Mid-sized)
  • Champion of Champions (Boutique)
  • MilkTestNZ Champion Cheesemaker
  • Fonterra Co-operative Group Champion Original Cheese
  • ECOLAB Champion Blue Cheese
  • Champion New Cheese
  • Novonesis Champion Soft White Rind Cheese
  • Cheeselinks Champion Greek-Style or Danish-Style Cheese
  • Champion Fresh Italian-Style Cheese
  • WINTEC Te Pūkenga Champion Fresh Unripened Cheese
  • AsureQuality Champion Dutch-Style Cheese
  • IXOM Champion European-Style Cheese
  • IFF Champion Farmhouse Cheese
  • Thermaflo Champion Washed Rind Cheese
  • Food Safety Quality Solutions Champion Aged Flavour Added Cheese
  • Big Chill Distribution Champion Fresh Flavour Added Cheese
  • Tetra Pak Champion Retail Cheddar Cheese
  • Champion Bulk Cheddar Cheese
  • OJI Fibre Solutions Best-in-Class Goat Milk Cheese
  • Best-in-Class Sheep Milk Cheese
  • Best-in-Class Buffalo Milk Cheese
  • Dominion Salt Champion Export Cheese

NZ Champions of Cheese 2025 Special Awards are:

  • Sabato Chefs’ Choice
  • Woolworths Sustainability Award
  • Innovative Packaging Aspiring Cheesemaker

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‘Swicy’ Salad’ trend hits Aotearoa’s Christmas tables https://www.fmcgbusiness.co.nz/swicy-salad-trend-hits-aotearoas-christmas-tables/ https://www.fmcgbusiness.co.nz/swicy-salad-trend-hits-aotearoas-christmas-tables/#respond Thu, 28 Nov 2024 03:34:35 +0000 https://www.fmcgbusiness.co.nz/?p=48508 Swicy (sweet and spicy) dishes are taking off around the globe as people pair hot and sweet ingredients together.

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Embrace the latest culinary trend and add a ‘swicy’ twist to your Christmas meal this year to blend tradition and nostalgia with something fresh and exciting.

Even The Food Institute, a longstanding food industry publication in the US, dubbed this year’s American summer as “The Summer of Swicy.” Fifty-three percent of Gen Z shoppers report enjoying swicy flavours, so you know the trend is hot.*

Swicy (sweet and spicy) dishes are taking off around the globe as people pair hot and sweet ingredients together such as chilli, honey, jalapeños, fresh fruit, sriracha, maple syrup and spices.

Add some zing to your plate and upgrade your salads with a swicy honey-mustard dressing to create a memorable holiday meal. Colourful summer salads will also add balance to your Christmas menu, providing opportunities to Add One More Vegetable to your day and reap all the health benefits that fresh produce can offer.

To create a colourful Christmas salad with swicy dressing:

-Arrange baby spinach in a bowl or on a serving plate.

-Add tomatoes, red capsicum and sliced cucumber which are packed full of vital nutrients and fibre.

-Top with feta cheese, parsley and a swicy dressing comprising Dijon mustard, honey, cayenne pepper, spicy paprika, balsamic vinegar, minced garlic and olive oil.

Other on-trend and festive-looking dishes include a green leaf or cucumber salad with a sweet chilli dressing, or a spinach and fresh nectarine salad dressed with a delicious lemon ginger vinaigrette.

Throw a handful of fresh herbs on top of your swicy salads and get ready to impress your Christmas guests with this playful culinary theme while making sure everyone enjoys 5+ A Day at this indulgent time of year.

Click here for our Christmas Salad with Swicy Dressing recipe

*Source: https://www.marthastewart.com/swicy-sweet-spicy-trend-8677134

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From Ashes to Aisles: Four Square Waipawa reopens https://www.fmcgbusiness.co.nz/from-ashes-to-aisles-four-square-waipawa-reopens/ https://www.fmcgbusiness.co.nz/from-ashes-to-aisles-four-square-waipawa-reopens/#respond Wed, 27 Nov 2024 22:21:24 +0000 https://www.fmcgbusiness.co.nz/?p=48503 After three and a half challenging years, Four Square Waipawa has been rebuilt and is open for business. 

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After three and a half challenging years, Four Square Waipawa has been rebuilt and is open for business.  The new store is bigger and better than ever, offering the Central Hawke’s Bay town a full-service supermarket once again.

The story began on 30 May 2021, when a fire started in the bakery oven’s flue, destroying the original store. Local Owner-Operators Graham and Rachel Williams recall the blaze.

“The fire was devastating. It wasn’t easy, and we definitely thought about packing up,” says Rachel. “But Graham and I are passionate about serving our community. With the support of Waipawa, we knew we could rebuild and deliver a fantastic result for the community.”

For over three years, the Williams family operated out of a small pop-up shop next door while the replacement store was being built. Now, the new store with its 560 square metres of retail space is officially open for business, representing a significant investment in the local community.

For Graham, the new store represents more than just a fresh start. “The reason I carried on, even after the fire, is because I love what I do. Meeting customers, hearing about their kids, having a chat – I love it. Plus, training staff and seeing them go on to pursue their dreams is awesome.”

Rachel shares the passion for the community. “My main goal is to deliver the best for our locals- great prices, quality products, and exceptional service. The support we’ve received after the fire and while operating from the pop-up shop has been overwhelming. Waipawa is an amazing, supportive place.”

Four Square Waipawa is part of the Foodstuffs North Island co-operative whose member families own and operate the North Island’s New World, PAK’nSAVE and Four Square stores.

The Williams family joined Foodstuffs 20 years ago, with Graham, a qualified baker, running the bakery department at PAK’nSAVE Tamatea. Five years later they became the owner-operators of Four Square Eastbrook in Whanganui before the couple made Waipawa their home a decade ago.

With the larger, fully equipped Four Square, locals no longer need to travel to Waipukurau for their full supermarket shop. Next, the old pop-up shop will be demolished, and the space will be converted into additional parking for customers.

“We’re incredibly grateful for the patience and support of the Waipawa community throughout this process,” says Rachel. “We’re excited to serve you again in this beautiful new store.” 

Fast Facts

•        Over 5,000 products 

•        In-store butchery and bakery, ensuring fresh, high-quality produce

•        3 team member-operated checkouts 

•        2 self-scan checkouts

•        $4 million-dollar investment in the local community

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New social supermarket for Whanganui https://www.fmcgbusiness.co.nz/new-social-supermarket-for-whanganui/ https://www.fmcgbusiness.co.nz/new-social-supermarket-for-whanganui/#respond Tue, 26 Nov 2024 22:59:24 +0000 https://www.fmcgbusiness.co.nz/?p=48500 City Mission Whanganui and Foodstuffs North Island have opened the doors to a new social supermarket in Whanganui.

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City Mission Whanganui and Foodstuffs North Island have opened the doors to a new social supermarket in Whanganui, bringing dignity and choice by enabling those in need to select their own groceries.

City Mission Whanganui, a charitable trust established in the early 1990s, has long supported individuals and families facing financial crises. In 2023, the Mission distributed over 4,000 food parcels, enough to feed nearly 10,000 people for a week. 

The launch of the social supermarket represents a significant evolution in how the Mission delivers its services. 

“It directly addresses the shame often felt by those who rely on food support by offering them the dignity of choice,” said Dr Antony Nobbs, City Missioner. 

“Too often those in need are given food and have little or no say in what they receive, and which may not best meet the needs of them and their families.

“Social Supermarkets let them shop from a wide range of grocery items, and critically, they have control over what they select.”

Dr Nobbs said the Social Supermarket would help the Mission operate more efficiently, reducing food wastage, meeting the specific needs of the community and providing greater certainty about its ability to serve Whanganui in the years ahead.” 

Foodstuffs North Island, the 100% New Zealand owned co-operative whose members own and operate the North Island’s New World, PAK’nSAVE and Four Square stores, has played a key role in bringing the social supermarket to life, providing all the infrastructure and equipment to set up the store, fully stocking its shelves for the grand opening and providing training and support to the City Mission team.

Moving forward, Foodstuffs will contribute a significant amount of food and funding annually to sustain the service, and PAK’nSAVE Whanganui, under the leadership of owner operator Gareth Jones, will act as a buddy store for the social supermarket, providing local support.

Chris Quin, Chief Executive of Foodstuffs North Island said such partnerships were important in supporting local communities: “We’re a co-op of family grocers who care deeply about making sure every New Zealander has the food and support they need to thrive. Partnering with City Mission Whanganui means we’re working together to bring dignity, choice, and hope to those who need it most, in a way that’s sustainable and truly makes a difference.” 

The social supermarket is expected to deliver three key benefits for City Mission Whanganui:    

1.      Dignity through choice: Allowing individuals to select the food that best suits their needs and preferences.  

2.      Efficiency and reduced waste: Eliminating unused food parcels by focusing on what people truly need and want.  

3.      Sustainability: Securing reliable funding and resources to ensure the Mission can continue its vital work.   

The City Mission will also continue its broader range of services, including financial mentoring through its Total Care Budget programme, continuing to supply food parcels, operating a food hub to distribute food to other organisations, and empowering women through workshops and events.  

“Our goal is to be recognised as a strategic partner by local councils and the government, not just as another social service organisation,” said Dr Nobbs. “We believe our unique insights into the community’s needs make us an essential voice in shaping policies that truly support people in Whanganui and beyond.”  

Whanganui’s social supermarket is Foodstuffs North Islands 13th social supermarket, each one brought to life and managed in partnership with a local community provider. 

The social supermarket is located at 9 Park Place, Whanganui.  For more information, please contact info@citymissionwhanganui.org.nz 

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Aldi invests billions in 800 new US stores https://www.fmcgbusiness.co.nz/aldi-invests-billions-in-800-new-us-stores/ https://www.fmcgbusiness.co.nz/aldi-invests-billions-in-800-new-us-stores/#respond Tue, 26 Nov 2024 01:20:03 +0000 https://www.fmcgbusiness.co.nz/?p=48492 The Germany-based chain has 2,400 stores in 38 states and is investing US$9 billion to open 800 additional stores over the next five years.

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Discount retailer Aldi has massive growth plans for the United States. The Germany-based chain has 2,400 stores in 38 states and is investing US$9 billion to open 800 additional stores over the next five years.

“Aldi is growing faster than it ever has,” said Dave Rinaldo, President of Aldi USA, at the Private Label Manufacturers Association (PLMA) annual trade show held in Chicago this month.

“Our greatest fear is not having enough supplier partners.”

Many of those supplier partners exhibited at the PLMA expo, which had a record-breaking 1,800 exhibitors. Manufacturers showcased innovations previously unavailable for private label, including culinary-inspired heat-and-eat meals, new condiments and salty snacks.

“Store brands provide competitive advantages, build consumer loyalty and respond with flexibility to market changes,” said Peggy Davis, President of PLMA. “Business has never been better. As of September 8 this year, store brands reached record highs in market share, achieving 20.4% in dollar share and 22.8% in unit share.”

To continue such growth, it is paramount that manufacturers innovate. They also need to optimise costs along the supply chain.

“We need you to innovate,” Rinaldo said. “When you combine excitement with pricing and quality, that’s where the magic happens.”

Over the past decade, Aldi has evolved with how it works with suppliers. The updated strategy includes establishing long-term agreements with improved forecasting. The company does not take lightly the critical role that suppliers play in its business. And it’s working, Rinaldo said.

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NZ oat milk brands join forces https://www.fmcgbusiness.co.nz/nz-oat-milk-brands-join-forces/ https://www.fmcgbusiness.co.nz/nz-oat-milk-brands-join-forces/#respond Tue, 26 Nov 2024 01:16:59 +0000 https://www.fmcgbusiness.co.nz/?p=48488 Pioneering New Zealand oat milk start-ups Otis and All Good have merged to form a new plant based business dedicated to championing locally grown oat milk.

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Pioneering New Zealand oat milk start-ups Otis and All Good have merged to form a new plant based business dedicated to championing locally grown oat milk and expanding sustainable beverage options globally.

While Otis and All Good will continue to operate as separate brands, they have united under the Good & Humble umbrella to build scale, drive innovation, and support New Zealand’s oat growers in unprecedented ways.

The merger leverages the complementary strengths of both businesses, combining Otis’s innovation in on-farm provenance and enzyme technology with All Good’s established excellence in export sales and distribution. Good & Humble is set to elevate New Zealand’s oat milk market with plans to expand distribution and develop more export opportunities, particularly in the thirsty Southeast Asian markets.

All Good General Manager Faye MacGregor said the merger is a strategic milestone that reflects both brands’ deeper and shared commitment to people, the growers, and the planet.

“By uniting our brands, we’re building a stronger foundation to deliver on these promises, advancing our shared mission of sustainability and local impact. This union strengthens our ability to deliver on those promises.”

Otis co-founder Chris Wilkie adds, “This merger is about combining strengths to achieve true scale, not only for our businesses but also for our growers and customers. As we come together under Good & Humble, we create a future where our shared values and capabilities work together, enabling us to set a new benchmark in oat milk quality, sustainability, and innovation and export that to the world.”

Both Otis and All Good have made significant strides in the plant-based market. Otis was the country’s first commercial oat milk brand. Founded in Dunedin in 2018, Otis recently partnered with Free Flow Manufacturing to establish the country’s first state-of-the-art plant-based milk facility in Glen Innes. Since the facility’s opening, it has become a production hub for All Good’s plant milks, strengthening its local roots and commitment to New Zealand oat farmers.

Since pioneering the Fairtrade organic banana category in New Zealand 15 years ago, All Good has continued to listen to what matters most to its consumers, underpinned by premium taste and ethical business practices. In 2019, the brand expanded into barista quality oat milk, responding to the growing shift towards plant-based sustainable food choices. This addition reinforced All Good’s commitment to taste, quality and acting locally.

As Good & Humble, the two brands will maintain their unique identities, ensuring that consumers continue to enjoy the distinct flavour profiles and brand values of each. With a ‘house of brands’ strategy, All Good is set to grow customer value and develop a broader range of plant-based products. Otis’ premium offering will focus on oat milk innovations that champion the provenance of its South Island-grown oats.

Wilkie says, “As one entity, our teams will benefit from shared experiences, deepened knowledge, and more diverse skills. We are playing against billion-dollar multinational brands; uniting with All Good means we can play smarter and harder. Our NPD engine will be market-leading.

“We are very excited to grow Good & Humble for many years to come and see what plant-powered adventures we can have along the way.”

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NZ to phase out plastic produce labels by 2025 https://www.fmcgbusiness.co.nz/nz-to-phase-out-plastic-produce-labels-by-2025/ https://www.fmcgbusiness.co.nz/nz-to-phase-out-plastic-produce-labels-by-2025/#respond Mon, 25 Nov 2024 20:39:12 +0000 https://www.fmcgbusiness.co.nz/?p=48483 With a deadline set for July 2025, New Zealand is on a path to phase out plastic produce labels, transitioning to home-compostable alternatives.

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With a deadline set for July 2025, New Zealand is on a path to phase out plastic produce labels, transitioning to home-compostable alternatives. This move aligns with a global shift towards more sustainable packaging solutions, reflecting consumer demand for environmental responsibility. Sinclair, a leading entity in fruit labelling technology, alongside Zespri, has introduced a home-compostable produce label to the international market. This innovation, a result of extensive research, is designed to endure prolonged refrigeration and decompose in home compost settings.

Zespri home-compostable produce label

Tom McLaughlin of Sinclair highlights New Zealand’s proactive stance in implementing sustainable packaging regulations, positioning the country as a global frontrunner. Currently, France and New Zealand are the only nations with legislation governing the use of plastic labels on produce, with certain regions in Belgium and potentially some Australian states considering similar measures. McLaughlin emphasizes the importance of global collaboration to ensure a seamless transition to compostable packaging, underscoring the critical role labels play in the supply chain, from brand identity and food safety to ensuring growers receive recognition for high-quality produce.

Despite the challenges, including the higher cost of producing and purchasing these eco-friendly labels, McLaughlin asserts the necessity of this shift for both environmental sustainability and consumer information. Jenkins Freshpac Systems, a local entity, has taken up the mantle as a significant distributor of these compostable labels within New Zealand, marking a significant step towards sustainable packaging solutions in the produce industry.

Source: Waikato Times

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Everyday Rewards welcomes g.a.s. as second fuel partner https://www.fmcgbusiness.co.nz/everyday-rewards-welcomes-g-a-s-as-second-fuel-partner/ https://www.fmcgbusiness.co.nz/everyday-rewards-welcomes-g-a-s-as-second-fuel-partner/#respond Mon, 25 Nov 2024 18:15:00 +0000 https://www.fmcgbusiness.co.nz/?p=48471 g.a.s has over 120 petrol stations across NZ, and will expand the Everyday Rewards programme's commitment to providing members with more choice, convenience, and rewards.

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Everyday Rewards New Zealand is adding  g.a.s. as its second fuel partner, expanding the programme’s commitment to providing members with more choice, convenience, and rewards.

g.a.s. has over 120 petrol stations across New Zealand, and a focus on regional and rural areas, with the new partnership live from tomorrow, Wednesday 27 November, coming just in time for warmer months and the classic Kiwi summer road trip. 

Director of Everyday Rewards New Zealand, Mark Burger, says the addition of g.a.s. to the loyalty programme is an important one – giving more value and opportunities to earn for the 1.8 million Everyday Rewards members across the country. 

“We’re thrilled to welcome g.a.s. to the growing Everyday Rewards family and we know this will be welcome news for our regional members, who have told us they want more opportunities to earn points” adds Mark. 

General Manager of g.a.s., Nahid Ali says “g.a.s. is excited to be able to bring Everyday Rewards to the regional areas, so that more Kiwis can enjoy the benefits and participate in the fast-growing loyalty programme.

“From Ninety Mile Beach to Bluff, g.a.s.will provide everyday Kiwis the ability to enjoy savings on fuel purchases, earn reward points and redeem their rewards at over 120 g.a.s. Petrol Service Stations across the country,” says Nahid.

At g.a.s., Everyday Rewards members who scan their card, or have it linked in the g.a.s. app, will always get a 6 cents per litre discount, while earning one point for every litre of fuel purchased and every dollar spent in-store. 

To celebrate the launch of the partnership, members can enjoy a 15 cents per litre discount until Wednesday 4 December, and receive 1000 bonus points the first time they scan at g.a.s. with a spend of $50 or more on fuel.  Members can expect regular fuel discounts and points offers from g.a.s. landing in both the g.a.s. and Everyday Rewards apps. 

On Wednesday, members can link their Everyday Rewards membership to their g.a.s. account, members should update or download the g.a.s. app and simply add their Everyday Rewards member number to their profile. When using pay-in-car functionality, discounts and points will be automatically added.

The post Everyday Rewards welcomes g.a.s. as second fuel partner appeared first on FMCG Business.

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